Greenoy Ltd.
The Company
Greenoy is developing methods for the long term storage of commercial ornamental cut flowers and foliage. This process allows for the usage of sea shipments as a commercial method of transportation of ornamental cut flowers and foliage around the world.
The Problem
Ornamentals are perishable products with a short shelf life and the usual method of transportation by air is becoming increasingly expensive.
Market Potential
The market potential of the developed product is US$ 300 Millionper year.
Technology (product) Description
The company is developing a “clever coating system” that will protect the plants from dehydration, disease and natural senescence.
Competition
There is no other known company that can provide such an efficient system for long term preservation of ornamental cut flowers.
The Team
- Jaron Tandler M.S.C – Faculty of Agriculture of the Hebrew University – Marketing and development of newprocesses for the treatment of Cut Flowers.
- Dr. Steve Daren – Daren’s Laboratories – Polymer Development.
- Rachel Tandler M.S.C - Faculty of Agriculture of the Hebrew University – Post Harvest
Physiologist of Cut Flowers. - Lena Litus – M.S.C – Main Lab Technician.
Contact
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